Transactional and other proprietary data that is unique to an organisation. Is highly valuable and may be utilised to develop a sustainable competitive advantage over peer competitors.
The analysis of this information may provide insights to drive corporate strategy, business decisions and at an operational level the behaviour of cross functional team’s incumbent within business units.
Essentially, the capture, cleansing, integration and automatic updating of proprietary data across internal strategic business units. In parallel with combining it with external sources of unstructured data.
Will enable firms to define and orchestrate the right behaviours of key stakeholders across the value chain of their network. To enhance financial performance, increase operational efficiency, and improve customer and employee engagement.