Artificial intelligence, can be deployed as a canary in the coal mine. A digital warning system, leveraging data for complex information processing. To pre-empt and manage recognised events more efficiently.
And bring transparency to overlooked unknowns.
As economies, markets, products, and consumers shift from an analogue to a digital world. This movement will create immense value for companies, able to capitalise on the data dividend presented by this once in a lifetime opportunity.
Applying AI to support the strategic objectives of an organisation. May require the acquisition of AI capabilities and access to purposeful data. That is data selected to address a specific business problem. The seamless integration of people, process and technology, data scientists, system engineers, solution architects and business advisers are essential for the successful deployment of AI projects.
In marketing and operations, to benefit from AI capabilities, organisations must strategically manage their data. This will involve automating the collection, cleansing, securing and matching data for consistency across a firm.
Embedding AI and machine learning, across the value chain to deliver advanced analytics across the terabytes of structured and unstructured data incumbent in the disparate IT systems.
Located, in the key elements of the value chain of an organisation that drives revenue. Will be critical for the appropriation of a greater share of the value inherent within an industry.
Ultimately the goal is to deliver insight that helps to drive strategy.